Experience and enjoy the holiday season
in Edmonton’s favourite shopping district.

The holidays are best spent with people you adore in a place that you love. Old Strathcona welcomes you to experience the magic of the holiday season. Our shops and stores have gifts you won’t find anywhere else, our restaurants and cafes offers incredible dining and delicious treats, and you’ll find seasonal events and contests that surprise and delight all winter long.

A woman wearing a Santa hat holds a gift box with a string of glowing lights wrapped around her and draping the box

#WhyteWishes Holiday Contest

It just wouldn’t be the holidays without us buying some gifts for you. We are bringing back an IRL Whyte Wishes gift contest for 2022! Share your #WhyteWishes and tag us on social media for a chance to win the perfect gift for your someone special. Contest opens Friday, November 25 and all the details are online: Whyte Wishes 2022.

An illustrated map of Old Strathona with icons of the gazebo and streetcar, books, bikes and shopping bags, and a handful of store icons including a pink show, black bird listening to music and flying pig.

Holiday Shopping Map

With more than 100 shops and stores in Old Strathcona, there’s something for everyone on your gift list. Use our new holiday shopping map to plan your next visit to your favourite retail destinations and discover new stores and experiences. See the map on Google

10 Days of Giveaways

We’re adding to the shop local fun this holiday season. Sign up for our newsletter – or share the link with a friend – and get yourself a chance at a daily prize from one of 10 Old Strathcona fitness and health businesses. It could put $200+ dollars in your holiday shopping budget. Giveaways begin December 12, 2022.

Follow along on our social for festivities, giveaways and gifts.

@OldStrathcona – Instagram | Facebook | Twitter

Previous events

A performer helps a young child balance a spinning plate in front of a crowd, event title and date on the left side of the image

Winter Whyte Light Up

We are kicking off the holiday and winter season with our fifth annual Winter Whyte Light Up! It all starts in McIntyre Park as we light up the gazebo and 83 Avenue. And we’re decorating the streetcar too! Check out our event page for all the details: Winter Whyte Light Up 2022

Shop Hop – Nov. 24-26

The holiday shopping season begins Thursday, November 24 with deals, treats and in-store exclusives at 30+ Old Strathcona businesses. Participating businesses are joining together to offer 3 days of local shopping & gifting. Plan your visit at our Shop Hop page and map.

The Mrs. Claus Holiday Spectacular

Mrs. Claus is back in Old Strathcona! Join Mrs. Claus for a campy evening of holiday drag and burlesque that is sure to make your Yuletide as gay as ever. Two shows on Saturday, November 26, at 7pm & 9pm. This one is for adult audiences only (18+). Tickets are $20 in advance and $25 at the door. Buy your tickets now: tickets.fringetheatre.ca/dragshow

Photobooth with Mrs. Claus

No holiday event would be complete without a photo opportunity with the Claus family! This year, we have Mrs. Claus (in drag) joining us at our Winter Whyte Light up for family photos. Limited spots available. All ages welcome! Book your photo now: tickets.fringetheatre.ca/familyphotos

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