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District Whyte Spotlight

Winter Whyte Light Up

OSBA Celebrates 30 Years!

New Street Furniture

@OldStrathcona

The streets of Whyte looking merry and bright. 👀✨

Take a wander around #OldStrathcona this holiday season to see the district come alive. Our local businesses are sleighing 🛷 the holiday game and it’s well-worth braving the cold for a wander.

See you soon? ❄️

#whyteave #whyteavenue #districtwhyte #winterwhyte #yeg #edmonton #yeggers #yegliving #yeghoods #yegcommunity #yeglocal #yegshoplocal #yegwinter #yegholidays

Hello December. ✨ The holidays are one of our f

Hello December. ✨

The holidays are one of our favourite times of the year in #OldStrathcona as our businesses come together to celebrate the snowy season. Let the jingle bells ring, the holiday sweaters come out, and the streets around Whyte Ave sparkle.

Happy first day of December, friends.

#yegstreetcar #yegholidays #yegholidaylights #whyteave #whyteavenue #districtwhyte #december #winter #holidayseason #holidaytrain

A special thank you to all those who attended our

A special thank you to all those who attended our 6th annual Winter Whyte Light Up event over the weekend.

What started as an idea to light the park and have a small celebration to kick off the holidays in #OldStrathcona has become a much larger community gathering bringing together #yeggers from across the city to enjoy seasonal activities and entertainment.

We want to extend a heartfelt thank you to our sponsors for the event: @cityofedmonton, @wintercityyeg, @ATBfinancial, @birdcreatives, and @longandmcquade. We appreciate your support in making our celebration merry and bright.

We can't wait to do it all again next year. ❄️

#winterwhyte #winterwhytelightup #yegevents #whyteave #whyteavenue #districtwhyte #yegholidays #yegholidayevents #holidaylights

Calling all creative minds! 📣 Are you a socia

Calling all creative minds! 📣

Are you a social media guru? Do you love producing digital content? Join the OSBA team today!

We're looking for a multi-disciplined marketing coordinator to manage all of our external marketing and partnership relationships.

This is your chance to work in one of the most happening areas of #yeg with festivals, events, and some of the coolest local businesses around.

Deadline to apply is Dec 3rd. Learn more at the link in our bio.

#yegmarketing #yegjobs #yegjobopenings #oldstrathcona #whyteave #whyteavenue #districtwhyte #marketing #socialmedia

A final reminder for all the last minute planners

A final reminder for all the last minute planners out there... 😉

Our Winter Whyte Light Up is happening TOMORROW in McIntyre Park from 4 to 7 pm.

Enjoy holiday festivities indoors and out while District Whyte is transformed into a winter wonderland.

The light up event is free for all ages but we've also got a ticketed drag show happening after hours. Grab your tickets from the link in our bio.

A special thank you to our event sponsors @cityofedmonton, @wintercityyeg, @ATBfinancial, @birdcreatives, and @longandmcquade.

#winterwhytelightup #oldstrathcona #whyteave #whyteavenue #districtwhyte #lightupevent #yegevents #yegholidayevents #exploreedmonton #yeggers #yeg #yeglocal

There's something for everyone. ❄️ Swipe for

There's something for everyone. ❄️

Swipe for just a sneak peek of some of the special guests and entertainment you'll find THIS SATURDAY at the Winter Whyte Light Up.

Feel the holiday magic with roaming entertainment by the @hulahoopcircus, @jayflairmagic, and @pandoric.productions winter fairy. Listen to music by carollers, TikTok sensation @teagtunes,and hip hop machine @jscopemusic. Be wow-ed by Just For Laughs-featured The Great Balanzo @aytahn. Get a special preview of @rapidfiretheatre's upcoming holiday show…AND MORE.

We'll also have tasty treats (for you *and* your pup), pop up's from some special @strathconamarket vendors, kids crafts, and, of course, HOLIDAY LIGHTS. 🎄

Get in on the fun (for free) in McIntyre Park from 4 - 7 pm then join us for our ticketed holiday drag show ‘Drag-tastic Holidays: A Fabulous Journey Through Festive Traditions' at 9 o'clock.

Link in bio for tickets.

#winterwhyte #winterwhytelightup #oldstrathcona #whyteave #whyteavenue #districtwhyte #yegevents #yegholidayevents #holidaylightup #yeggers #yeg #edmonton